In the rolling turmoil of battle, your troops may appear to be in chaos, but in fact cannot be discorded; in tumult and confusion, your dispositions may seem formless, but in fact remain invincible. In this way, apparent confusion masks true organization; cowardice masks courage; weakness masks strength. Confusion and organization are a matter or deployment. Cowardice and courage are a matter of momentum. Strength and weakness are a matter of formation. A general skilled in out-maneuvering the enemy uses formation to make them follow him; he offers a sacrifice to make them snatch at it; he lays bait to tempt them and sets his troops in ambush to wait for them.
~ Sun Tzu, The Art of War